I’m not known as a fashionista, but as a creative, I love and respect the artistry that goes into the many modes of fashion creation. So, I am stepping out of my comfort zone these days and am doing some work for a wonderful company called Paletly which has built a cool technology that transforms blog images into shopping windows. Their algorithm has the ability to process the celebrity and street style images bloggers feature on their sites and then populate selected images (products) from over 1000 brands, transforming their posts into an interactive experience for their readers.

Let’s break this down a little. Here’s how it works.

For example, a STANDARD fashion blog post may feature information about red pencil skirts. After the information is read, the reader would leave your blog and go looking for similar skirts to price and purchase. With the Paletly program, a reader would be able to see a variety of red pencil skirts and have the ability to click on the retailer’s site to make a purchase ALL RIGHT FROM YOUR BLOG SITE!  You can view a demo here – http://fashionlove-blog.tumblr.com/.

Paletly is interested in getting to know bloggers who are passionate about fashion and would like them to be a part of their Preferred Blogger Program – https://palet.ly/bloggers/.  All you would have to do is add a snippet of code to your blog and then you’d be able to earn up to 10% of commissions on sales! To get more details on how it all works click here. To SIGN UP go here. If you’d like a walk-through of the program please contact me directly and I can connect you with a Paletly representative who will help you!

What are you waiting for? Enhance the content of your fashion blog today!

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